Digital Index · Umbria

    Beauty salons in Umbria: how many are online

    In Umbria we checked 505 beauty salons across 2 provinces: the 46% have no website, 3 points below the national average of 49%. It is the 6in the regional ranking out of 20 for digital adoption in the sector.

    505

    salons analysed

    46%

    without a website

    64%

    without social media

    51%

    reachable on WhatsApp

    The provinces of Umbria

    Ranked from most to least digitally connected. Click for a full breakdown of each province.

    Online presence of beauty salons in the provinces of Umbria
    ProvinceSalonsNo websiteNo social media
    Perugia40045%64%
    Terni10549%66%

    How to contact a salon in Umbria

    A total of 51% of salons in the region can be reached on WhatsApp, compared with 25% that list an email address. People looking to book send a message: the salon that replies within minutes wins the appointment others miss.

    If you are deciding what to tackle first, start with marketing guide for beauty salons and managing enquiries on WhatsApp.

    Back to the national report

    How your salon measures up in Umbria?

    Take the visibility test: we check your Google listing, website, social media and booking options and tell you what to fix first.

    Take the visibility test

    Explore more of the Digital Index

    The full national report

    Methodology, key figures and rankings for all Italian provinces.

    What we do for the beauty sector

    The system the salons we work with use to fill their appointment books.

    If you want leads, there are countless agencies.

    If You Want a System
    that Turns Them into Revenue, Let's Talk.