Digital Index · Province of Verbano-Cusio-Ossola

    Beauty salons in Verbano-Cusio-Ossola: how they perform online

    In the province of Verbano-Cusio-Ossola (Piemonte) we checked each of the 70 beauty salons: a total of 46% have no website, below the national average of 49% e better than its regional average (53%). It is the 29ª province out of 104 in the national ranking for digitalisation in the sector.

    Verbano-Cusio-Ossola is a province in line with the Italian average: neither a saturated market nor a digital desert. The edge comes from the details — a website that loads quickly on mobile, clear opening hours and prices, a quick response to enquiries.

    70

    salons analysed in the province

    46%

    with no website (below the national average of 49%)

    64%

    with neither Instagram nor Facebook

    How the province of Verbano-Cusio-Ossola

    Real data, measured salon by salon across the 70 salons covered:

    • No website32 · 46%
    • Neither Instagram nor Facebook45 · 64%
    • Reachable on WhatsApp41 · 59%
    • With a public email address20 · 29%
    • Already on a marketplace (Fresha)1 · 1%
    View the full national report

    If you own a salon a Verbano-Cusio-Ossola

    The digital gap is an opportunity: if, in your province, 46% of salons cannot be reached online, those who act first capture the demand others miss. Three things matter straight away:

    • A responsive website that loads quickly on mobile, with clearly visible prices and booking options.
    • A well-maintained Google Business Profile: opening hours, photos, reviews with replies.
    • A way to respond to enquiries immediately: someone who messages three salons books with the first to reply.

    You will find them explained step by step in the marketing guide for beauty salons, in the guide on how to fill your appointment book and in the guide on WhatsApp and AI.

    How your salon measures up a Verbano-Cusio-Ossola?

    Take the visibility test: we check your salon's Google listing, website, social media and booking options and compare the results with data from Verbano-Cusio-Ossola.

    Take the visibility test

    Other provinces in Piemonte

    Compare Verbano-Cusio-Ossola with the rest of the region, or open the full regional overview.

    Turin · 54% without a websiteCuneo · 52% without a websiteAlessandria · 51% without a websiteNovara · 53% without a websiteVercelli · 53% without a websiteAsti · 38% without a website

    Explore more of the Digital Index

    The full national report

    Methodology, key figures, rankings and open data to download.

    What we do for the beauty sector

    The system the salons we work with use to fill their appointment books.

    If you want leads, there are countless agencies.

    If You Want a System
    that Turns Them into Revenue, Let's Talk.